Fintech
UPs is a group of UPSIDER users, who need to learn new skills in the workplace or want to solve doubts in the workplace or ..., as self-improvement is a constant topic.
Collaborated with stakeholders to define organizational identity and brand vision. Streamlined project goals by establishing the 'why, how, and what' framework. Facilitated team involvement to gather and evaluate feedback. Synthesized input into a cohesive design solution.